6 Things To Remember

Video has become powerful and popular Internet marketing tool.
In 2007 on You Tube, there were 13 hours of new videos uploaded every minute. Just this in the month of January (2009), there were 6 billion video views.

And yet video is just at the tip of the iceberg!!!!!

When making videos for marketing (mercado), whether using still pictures/images (making video without a camera - ask me about this technique) or animation, you will want to remember 6 things.

Your purpose/goal for the video that you are making is to get the viewer to "take action"
I say it like this - "The Video Experience, Getting Your Viewer To Take Action"

Taking action is not just limited to buying something, although more times than not that is the desired result, however, taking action could also be -
- Opting -in for a free gift or report - opt-in is getting the viewer to give their name and email address in return for something given of value without having to make a purchase
- Complete a survey
- Leave a comment
- Make a purchase

6 Things to Remember when making a video
Your video should......
1. Educate, engage, solve a problem
2. Not too long, within 2 minutes, no more than 3 minutes long
3. Grab their Attention
4. Generate Interest
5. Create Desire for the product or service
6. Motivate the viewer to take Action

"The Video Experience, Getting Your Viewer To Take Action"
Ask Patti, the SEO Girl